Industry News
November 19, 2024

9 Unexpected Places You Could See Crypto in 2025

The adoption of crypto and blockchain technology is expanding beyond the financial sector. As retail giants and fast-food chains race to keep up, many are turning to blockchain to become more relevant and efficient. Here’s a look at some unexpected places you could see blockchain in 2025:

1. Coca-Cola

Coca-Cola has been quietly exploring how blockchain and NFTs can enhance its consumer loyalty programs and marketing strategies. The beverage giant is looking into integrating crypto payments for future transactions and could also use blockchain to streamline its global supply chain, ensuring transparency and efficiency.

2. Lowe's

Following the lead of competitor Home Depot, Lowe's is reportedly exploring blockchain solutions to improve its logistics and inventory management. While there's speculation around future crypto payment options, the company’s focus is on using blockchain to track products in real-time, making the supply chain more transparent and efficient.

3. Costco

Costco is investigating how blockchain can enhance its supply chain transparency and could potentially use crypto for customer loyalty programs. This would allow customers to earn rewards in digital currencies, making Costco a more competitive player in the evolving retail landscape.

4. Target

Target has been quietly working on integrating crypto payments both in-store and online. They are currently exploring blockchain-based loyalty programs, which could allow customers to earn and redeem rewards in digital currencies.  

5. CVS Health

With the intention of enhancing the healthcare experience for both providers and patients, CVS Health plans to use blockchain tech to streamline medical records, improve identity management, and create efficient crypto based payment systems.  

6. McDonald's

NFTs with your happy meal? McDonalds is currently experimenting with NFTs and crypto payments in international markets. The fast-food chain is also considering blockchain-powered loyalty programs and could eventually allow customers to order and pay using digital currencies through blockchain-based systems.

7. Gap

As digital currencies and collectables become mainstream, Gap is investigating the use of crypto payments for its online shoppers, along with exploring the potential of NFTs for its next-generation fashion lines.  

8. 7-Eleven

Exciting things are on the horizon for the retail giant 7-Eleven. Pretty soon you’ll be able to purchase your summer Slurpees with BTC and stablecoins. 7-Eleven is reportedly exploring crypto payment systems across its stores, making them one of the first convenience store franchises to embrace digital currency.

9. Petco

Imagine earning crypto every time you buy cat food. Not only is Petco investigating crypto payment options, but they are also looking to integrate blockchain-backed loyalty programs so that finally, your furry bundles of joy can earn their keep.  

Where will we see crypto next?

There’s no question about it, blockchain is no longer a fringe technology. Instead it has become a mainstream solution. With major brands and global franchises adopting blockchain at a record pace, we’re on the brink of a world where crypto could be a regular part of our everyday purchases, cementing the growing importance of cryptocurrency and blockchain technology in the global economy.  

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